You can now run optimization audits directly on BrandWell.Think of this feature as a health check that pinpoints what's working and what's not. Each audit we run uncovers fresh opportunities for enhancement, aiming to ensure your content isn't just found but is also engaging and helpful.

Getting Started

Begin by accessing an optimization audit for your post, available via an external or BrandWell URL. Manually check off each item in the checklist to track your progress.

This hands-on approach not only refines your content but also enhances your understanding of effective content strategies

[object Object] If your content is already clear, useful, and resonates with your audience, we suggest publishing it.

[object Object] To perform an "Optimization Audit," go to Content Intelligence > Optimization Audit

 

[object Object] Put the URL of the content or post, type in the keyword you want to rank for, and you can further refine your search by selecting the country and specific region, as well as the language.

This URL can either be external (outside of BrandWell) or directly within BrandWell.
 
 
[object Object] Click the "Analyze" button. It will review your content and then provide feedback on how you can improve your SEO.
 

 

Note: You can use the URL or link to your BrandWell post as well. Alternatively, you can perform an optimization audit directly on that post in your SEO tab.

[object Object] It will take a few seconds or minutes for the analysis to complete. Once it's finished, you should be able to view the results and make any necessary optimizations.

To view this, go to Content Intelligence > Optimization Audit > Click "View"
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[object Object] Click Optimization Audit to view the suggestions.

[object Object] Here's a brief overview of your article's optimization audit. The results offer targeted recommendations to boost both SEO, each item pinpoints an area to enhance. After editing an item, manually check it off to track your progress.

 

The optimization audit results/checklist is presented in the editor. You can then “optimize” or edit the post to align with the suggestions in the Optimization Audits.

Every time you run a new audit, it will give you new feedback. If your content is relevant, helpful, and readable to your audience, you should consider publishing it.

FAQ
 
Is the Optimization Audit feature available on my current plan?
 
Yes. If you are subscribed a BrandWell plan.